Lucidity

Full-service branding and marketing that builds the interconnected elements that become the fabric of your future brand.

We help our clients create growth-driving communications and experiences by integrating Brand Purpose into every facet of their businesses.

lucidity

Systems Thinkers

From product innovation to performance marketing

We believe all our work needs to work in concert to connect every element at every phase of the customer journey.

Creatively Led

Ambition for the best creative leads all of us

We care about the quality and integrity of our work above all else.

Humanity Obsessed

We strive to create work that adds value to people’s lives, not noise

We believe our industry needs to be transformed to create things people actually want and welcome.

Strategically Driven

We believe the path to world-class work is through rigorous creative strategy

With clear and measurable objectives and is rooted in Brand Purpose.

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Strategy. Branding. Design. Marketing. Delivered.

Where brand meets innovation

FABRIC OF YOUR BRAND

Full-service branding and marketing that builds the interconnected elements that become the fabric of your future brand. We help visionary companies emphasise their strengths and elevate their brands with a complete range of creative capabilities. We craft authentic brand experiences that engage and inspire audiences at every touch point.

Full-service branding and marketing that helps visionary companies emphasize their strengths and elevate their brands. With a complete range of creative capabilities, we craft authentic brand experiences that engage and inspire audiences at every touch point.

Creativity. Connected across the entire brand experience.

Our goal is to create purposeful work that works for your audience and your business.

Effectiveness through influence.

432 is in the business of creative problem-solving. From integrated campaigns to business design, our work creates real connections with people and drives results.

Purpose-driven growth.

We create communications and experiences that ignite business growth with Brand Purpose at the core – Our approach brings Brand Purpose upstream into the brand’s value proposition, and downstream into its communications.

Performance Marketing

We combine brand stewardship with science and execution to deliver conversion-focused marketing solutions.